Traditionally hotels use 5 to 7 hotels in their comp set but this basis is no longer applicable nor sufficient anymore because in a transparent market hotels now compete with the entire market area or destination. For example New York, Los Angeles and Orlando have more than 500 hotels available on travel search engines, Dallas and Miami have over 300, Washington DC has 425 and Paris, France has over 1600 hotels.
In the comfort of their home or laptop, travelers can scan and sort hotel prices in search of best value for money. More than 60% of all online bookings next year will be completed through Online Travel Agencies (OTA) or directly via hotel own websites.
None of the traditional intelligence reports address this issue however with the use of technology, software, high volume computing power and data crunching REVPAR GURU has the solution to keep up with the new cycles of supply and demand as it recalculate and updates all pricing channels in real-time.
Get all the details at http://www.revparguru.com/
Posts
No comments:
Post a Comment